What’s with “the human element”?

What’s with “the human element”?

What’s with “the human element”?

There’s no escaping the catchword “the human element” in shipping. It’s become as ubiquitous as “sustainable shipping” – and necessarily so. Despite the advances in technology, maritime accidents continue to take a heavy toll on life and limb, not to speak of the environment. Time to shift the focus to “the human element” in the man-machine equation. Still and all, I don’t feel comfortable with the phrase and the reason has nothing to do with the usefulness of it. (more…)

Pin It on Pinterest